This is NOT a Skincare Ad

Aesir Rejuvenating Serum

Look two decades younger* in just 3 days
NEW miraculous formula
Scientifically proven
Laboratory Tested
* Yes, it is absolutely bogus

Skincare Spec Ad / Parody - Aesir, Eternal Youth Rejuvenator | via miu vermillion blog

I always wanted to create proper spec ads, but I haven’t gotten the chance to do it. (This is what happen when one has a dayjob and co-run two photography and art magazines)

Creating proper spec ads requires research and thorough planning. After all, the resulting image needs to communicate the kind of message the brand wants to communicate. It should not look “off brand”, but it should also be new, fresh, and memorable.

Plus, I believe I need to include the brand’s actual product (s) in the final image, and find a way to show the image to the brand’s ad buyer or creative director or it’s all (probably) is for nothing.

So, in the meantime, I created these parody-ish spec ads instead,

Skincare Spec Ad / Parody - Aesir, Eternal Youth Rejuvenator | via miu vermillion blog

As ads, they look extremely suspect.

Imagine if such product ever hits the market, though . . .

But if people are willing to pay £180 a pop for bird poop facials, I wouldn’t be too surprised (anymore).

Skincare Spec Ad / Parody - Aesir, Eternal Youth Rejuvenator | via miu vermillion blog

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